Isiah McKimmie is a renowned couples therapist; otherwise known as a sexologist. Her brand involves various promotional materials for her podcast. From cover arts and banners to animated podcast snippets, the following are a few examples of works created for her podcast.
Cover art requirements are provided by the platform and this one needed to be 3000 x 3000 pixels. Isiah’s branding is already established with her fonts and colours and she handed these over for the design. Photographs were also provided for the design.
Most podcast posts with Isiah is animated along with a snippet of her podcast but an occasional static post is also required like the one shown. All animations are created to fit instagram squares and are therefore done in a 1080 x 1080 pixel dimension.
Isiah’s website required site banners and post banners in a specific size. The website blog is a crucial part of her podcast and adding the visual designs helped show her audience who’s voice they are listening to during the podcast. She wanted a template where we would simply olace the guest speaker next to her photo. This option made her brand consistent but also kept her design costs low as it took less time to re-create banners.
Isiah is still a returning customer with E. Studios. She has since, rebranded and we have created new documents and designs in line with the new brand. She was one of my earlier clients back when I was starting as a freelancer using Airtasker. You can still see my customer reviews on the platform.
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Promotional designs are often fast-paced and may come in various formats depending on what the client requires. Digital formats may also require the 20% text rule if clients are boosting their material. For promotional materials, we may provide our clients with the following files:
